Reverse Pitching = Exchange of Ideas!
Are you looking for fresh ideas for your innovative project or do you want to get involved in shaping groundbreaking solutions yourself? Then enter a world where business and research are intertwined!
Reverse pitching gives companies, researchers, and students the opportunity to work together on innovations that have the potential to change the world. But first they must overcome the challenges of the commercial market. And that's where our task will lie.
- Researchers, students, companies, and mentors in one place
- Working on innovative challenges
- Opportunity to establish long-term collaborations
What is the role of the participants?
Scientists/researchers
SELL: The role of scientific experts is to "sell" their research to students and highlight the part where they would appreciate their helping hand.
Students
BUY: The role of students is clear - to "buy" the challenge of a company or researcher, get excited about it and get to work.
Companies
SELL: Representatives of companies also get the chance to "sell" their challenge to students and encourage them to cooperate.
Business experts
NAVIGATE: Experts will take on the role of navigators to determine the right direction for collaboration and offer useful advice from the market environment.
Why participate?
- Access to cutting-edge innovation
You will get a unique insight into the latest research projects that can change the world.
- Hands-on experience
You will learn how to convert academic ideas into business opportunities and prepare them for commercialization.
- Networking
You will meet experts, colleagues, and students who share a similar interest in innovation and entrepreneurship.
What's in store for you?
Presentation of innovations
Researchers and companies will briefly present their projects related to current challenges in technology, environment, health, and other industries.
Formation of ideas and teamwork
After the presentations, students will choose a specific challenge and sit together around one table to discuss how to turn the project into a viable commercial solution.
Mentoring and support
The discussing students and the company or researcher will be joined by an experienced mentor who will advise them and help them to keep their feet on the ground to ensure their ideas are marketable.
This is just the beginning
But it doesn't end with reverse pitching. Afterwards, students will also attend a joint three-day BOOTCAMP where they will work intensively on their solution throughout the weekend.
Implemented as part of the Smart Accelerator MSK project
Partners of this year's event
What challenges will the students face this time?
What Are Motorcyclists Still Missing?
↗ Riders adapt, improvise and work around gaps in their gear and services — often without ever naming the need out loud.
↗ The challenge explores where those gaps are, and what product or service would close one of them.
Join a student team and create a business solution for Motozem.
↗ Motozem is a retailer of motorcycle gear, equipment and accessories.
↗ It knows what sells and what does not — and wants to find what the market still has not answered.
Why Would Someone Your Age Buy This?
↗ Supplements are a category built almost entirely on people over thirty — in the packaging, the language, and the reasons to buy.
↗ The challenge explores why people in their twenties stay outside it, and what would have to change.
Join a student team and create a business solution for BrainMarket.
↗ BrainMarket is a Czech company producing and selling supplements and vitamins.
↗ It wants to understand a customer group it does not yet reach well — and is prepared to hear an uncomfortable answer.
Nobody Notices Until It Is Too Late
↗ In care, a change of state announces itself to no one — the carer finds out at the next check, and prevention turns into damage control.
↗ The challenge explores how to recognise a change in a person's state, or in the aid being used, and pass it to whoever can act on it.
Join a student team and create a business solution for Untraco.
↗ Untraco works in the field of incontinence and medical aids.
↗ It wants to understand the problem and the needs of everyone involved before deciding what is worth developing.
Ostrava as a City People Want to Stay In
↗ Most people decide where to spend their first working years with very little information — and often before they weigh up what a city actually offers.
↗ The challenge explores what really drives that decision, and what would make people stay.
Join a student team and create a business solution for the City of Ostrava.
↗ The City of Ostrava is the largest city in the Moravian-Silesian Region and a long-term partner of the regional Innovation ekosystém.
↗ It invests in public space, quality of life and cooperation with universities, and works to keep young talent in the region.
Can a Place Tell You How to Spend Your Day?
↗ A 22-hectare site packed with attractions risks overwhelming visitors, who then experience only a fraction of it.
↗ The challenge explores how visitors decide what to do — and how a place can make that decision effortless.
Join a student team and create a business solution for POHO Park Gabriela.
↗ MSID is regional development agency of the Moravian-Silesian Region, leading the transformation of the region’s post-mining landscape
↗ It will combine an underground exhibition, a via ferrata on the mining tower, a festival area, school workshops, sport and gastro.
Ostrava on the Move: Why Isn’t Everyone Taking the Tram?
↗ Ostrava has one of the most modern public transport fleets in Europe — and people still get in the car.
↗ The challenge explores what really stops them, and what would make the tram, bus or trolleybus the natural first choice.
Join a student team and create a business solution for the City of Ostrava.
↗ The City of Ostrava is the largest city in the Moravian-Silesian Region and the centre of its economic, academic and cultural life.
↗ It is looking for new ways to increase public transport use and reduce the city’s dependence on cars — without necessarily building new infrastructure.
Do you have a question? Let me know!
Jakub Kokeš
